Thoughts

11 / 07 / 14

FrinGeo - Helping You Discover Edinburgh's Free Fringe

FrinGeo - Helping you navigate the Fringe

We're gearing up for the monster that is the Edinburgh Fringe. The huge arts/comedy/theatre/everything festival has hundreds of shows on per day, all over the city and in all kinds of venues.

In amongst the Fringe exists the Free Fringe, a hodge-podge of venues, a mish-mash of quality performances and a goulash of gigs and shows - all for free.

We enjoy free things as much as anyone so we decided to help people find Free Fringe shows - to help them explore the odder venues, the comedy that may never make it to the mainstream and to see something that they would never even know is happening.

Let's welcome to the stage...

FrinGeo - Fast Free Fringe Near You

23 / 06 / 14

Orange is the new Black!

Rebranding and the importance of colour

To remain effective and stay relevant with an ever changing world, it’s essential for Brands to be in a constant state of evolution and rejuvenation. Most good companies will at some point recognise the time has come to ‘Rebrand’ and so starts the ball rolling in the challenging and highly important design process.

The Rebranding process can either be 'Evolutionary' or 'Revolutionary'; subtle changes that refreshes and reinvigorates the business or a radical rethink and overhaul that leapfrogs the competitors or targets a different market.

Lennon Design recently reached that Rebrand milestone and started an inward looking process. Market forces did not dictate this move instead it seemed a natural time to look again and refocus, coinciding with a recent move to our new studio. However we still looked at the challenge as if we were working for a client and asked a number of probing questions:

23 / 05 / 14

On The Move

As I write this I must confess I'm not entirely focused. My mind is multitasking; arranging the words in the right order but at the same time mentally packing boxes and creating strategies for working the next few days without reliable broadband!

Yep you guessed it - we're moving studio.

We're leaving our 'boutique' space in Stockbridge and moving on. We always claim to go the extra mile for our clients but this time we're being selfish and moving a mile away to the heart of the City just for us.

Why?

Bigger, brighter, great location and most importantly room for more work stations. That's the other story, we're expanding; welcoming the very talented web developer Neil Clarke into our compact creative family.

02 / 04 / 14

Vacancy: Freelance Web Developer

We're looking for someone who codes

At the moment we're in need of a developer who appreciates, and has an eye for, design; don't worry if you're not actually au fait with the pen tool, as long as you can understand why good design is important then you're off to a flying start.

We work with lots of web technologies and we need someone who understands and enjoys using Open Source solutions whilst solving problems creatively and efficiently.

At the moment it's a one-off freelance project opportunity but, with the right candidate, there is potential for the role to become permanent.

15 / 01 / 14

Loopy

We're finally putting our window to good use

Not working? Download it here!

Why have a street level studio and not use the window? We've set up a screen in the window that loops the video above - it's short, punchy and attention grabbing. The window is only 4 feet or so from the pavement so it's all plenty readable.

07 / 01 / 14

Less is more, more or less

The art and science of visual subtraction


Here’s a simple notion to get us started. In the world today we are bombarded from all corners by visual stimuli: fast moving TV ads, posters, 3D films, video clips streamed into your smartphone... there is no rest amongst the maelstrom. Question - as designers how do we cut through the clutter, reach out and communicate effectively and create something timeless? The answer favoured by today’s designer is simplicity. Clutter-free design with fewer elements that looks fresh and communicates the message without competing with the decoration.

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